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SERIOUS REASONS TO HAVE A WEB PRESENCE
DESIGNED AND HOSTED BY EASYNETT
The World Is An
Open Marketplace
The Internet's reach is global. Which means that your customers are worldwide.
Your business can remain open 24 hours per day, 365 days per year, and
reach customers around the world, instead of just marketing around the
corner.
The Most Cost-Effective
Way To Sell & Market Today
There are companies wasting thousands of dollars advertising in magazines
that will only circulate to thousands. Compare that to having your own
web site, with the potential to reach millions. Communicate With Customers
Internationally Your web site can provide your customers with an unlimited
amount of information about your products. And, you can use email to directly
communicate with your customers and provide an almost immediate response
to questions. Having a web site gives your customers immediate access
to your products and service info any time of day or night. And more importantly,
your web site will always be open to take orders.
Selling Your Products
On The Web
Electronic Commerce has moved from being the technology of the future,
to being a required business tool for small and large businesses. By putting
your business on the web, you will be able to sell more, and interact
with customers in a powerful, efficient and very cost effective new way.
Exposure
- Reach Millions of Potential Customers for Just Pennies - The proliferation
of computer savvy users and Internet surfers has transformed the WWW into
one of the leading advertising and sales mediums. According to the Internet
Index, there are over 135 million Web users and 420 million Web site s,
and these numbers increase drastically everyday. You can literally reach
millions of potential customers for just pennies on the dollar. If you're
wondering how big it really is, just take notice of the TV commercials
being aired these days. Notice anything different? Since when did everyone
start including their Web site addresses in their commercials or advertising
strictly Internet-based businesses on television? Hmmm . . . Whatever
your business, it is impossible to deny the importance of the Internet
- - and the unstoppable rate at which it is growing! It is the least expensive
way to reach a mass market.
Targeting
- Reach Your Much-Sought-After Demographic and Target Market - A high
percentage of web users are highly-educated, high-salaried professionals.
It's no wonder that advertising and marketing on the Internet has reached
such an unfathomably high level considering the "Mother Lode"
of target marketing it provides. It will only escalate from here. The
Internet is not just a bunch of computer nerds anymore. Since it is now
so easy to do searches for what you're interested in, everyone can and
does use the Internet. People interested in your service or product will
easily find you - - or if you're not there, your competition is!
Profit
- If It Increases Profitability, It Makes Sense To Do It - By increasing
your overall exposure and allowing customers another easy access platform
by which to purchase your product or service, you increase both the number
of potential customers who may become interested in your product or service,
as well as the amounts that customers may purchase.
Competition
- Don't Follow, Take the Lead - In today's competitive arena, your business
must be able to compete on a global basis if it is to survive. Thanks
to the interconnectivity of the Internet, customers across the globe can
access your product or service as easily as your next door neighbor. Many
of the people your business will deal with (customers, potential customers,
competition and suppliers) use the Web. For your business to be as competitive
as possible you must be there too.
Technology - Take Advantage of It Now
- Because we exist in a technology-driven world, your business can't afford
NOT to exploit that technology. Today's technological advancements make
it easier than ever to reach consumers worldwide and sell your products
securely online. The web offers much more versatility than printed material
in terms of presentation. The dynamic nature of web sites and multimedia
(linked pages and graphics, animations, sounds and movies, forms and scripts,
java, databases, etc.) gives your message more impact--more life! A sale
is just a mouse click away.
Communication
- Be On Display and Available Around The Clock - These days there is no
acceptable excuse for inaccessibility of information about your organization
or your products and services. Communication with prospective customers,
employees, and the local community is imperative for the success of today's
businesses. Your Web Page will always be accessible, always in the view
of potential customers, and always providing important information to
current customers.
Publicity
- World Wide Exposure - Advertising locally is one thing. Your business
is available to the entire world when you're on the Internet. You never
know who potential customers might be. Publicity that widespread is invaluable.
Media
- Vast Exposure & Quick Access
Businesses need the exposure that the media can create. There's no faster
or cheaper way for the media to get information about your business than
through your web site.
Service
- Keep Customers Updated And Happy - Let's face it, you are better able
to serve your customers when they can access information about your product
or services immediately via your web site rather than waiting for a mailed
brochure or a return telephone call. In today's fast-paced market, how
quickly customers can access the information or purchase the product is
frequently the factor that determines who will win the sale. Having a
Web site allows customers to conveniently access information about your
business and your products at any time of the day or night, which can
be an important component of customer satisfaction.
Support
- Meet Your Customers Expectations - Because of the accessibility of information
about your business, and ability to communicate with you through posted
information and email, your customers perceive and typically receive greater
support via your Web site . And let's not forget, a person's perception
is their reality. FAQ's, Frequently Asked Questions, are most easily handled
by a web site. Rather than having customers and employees on the phone
asking and answering the same questions repeatedly, posting these questions
in one place only one time is a more efficient way of dealing with them.
Your Web Site will allow you to continually update your corporate information
and deliver it instantly to your customers providing them with quick service,
Product and technical support and up to date material.
Automation
- The Automation Aspects Are Almost Limitless - Through Internet automation
you can both increase profitability and simultaneously reduce costs for
advertising, sales personnel, and other support staff. Automated purchases
also reduce costs and increase profitability.
Professionalism -
demonstrate a Modern and Professional Image - Your organization must make
the leap into the 21st century if it is to be perceived as professional
in today's marketplace. Today, your customers, employees, and suppliers
expect to be able to find and communicate with you on-line. Organizations
that still do not have a Web site are inadvertently making a statement
about their ability to embrace and adapt to change, technology, and the
dynamic environment in which we all live. At this point an address on
the World Wide Web is expected from an up-to-date company. If people can't
find you on the Internet it raises a question about how serious your business
is.
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Easynett
Web Site Hosting Services offers a complete menu of full service, high
speed, Web Site hosting and management options. We support numerous web
site hosting platforms, bandwidth connections, all types of E-commerce
applications and on-line shopping cart solutions. Hosting programs range
from entry-level solutions to shared or dedicated platforms that run industry-leading
software. Easynett has a sophisticated Network Operations Center, (NOC)
that features high-speed access to the Internet via the Sprint backbone.
Easynett currently hosts and maintains over 34 client web sites and domains.
Complex
and Cost Effective Web Site Design - Establish An Interactive Web Site
for Your Business. The complexities of Web Sites can range widely. For
example, you may require multiple Web Pages, custom forms designed to
collect input from users, a database of your products that people can
view, all sorted and ordered over the net, or the creation of sophisticated
graphics.
With
Easynett's Proven Cyber Marketing expertise, technical coding know-how
and integrated target marketing, you can position your company as a front
runner reaching markets unavailable through any other medium. The Internet
is now catering to such industries as Financial, Retail, Service, Travel,
Consulting, Self-Improvement, Catalog, and Non- Profit Organizations.
A passive, "if-you-build-it-they-will-come" approach simply
will not work on the Internet. We design and execute an ongoing on-line
marketing and Web Site cross indexing and marketing plan to generate the
maximum amount of traffic to your Site. Additionally, we work closely
with you to incorporate our on-line marketing into your existing marketing
plan. This ensures that people not only find your Site, but they keep
coming back.
The
on-line medium will be its very own unique type of business quite separate
from traditional print, film or retail media. For bigger businesses, the
best approach is to create a separate electronic business unit that can
draw from the assets of the company but is not limited by them. Don't
just scan in the catalog or download the text of a publication. Instead,
create new content that makes the most of the medium.